Friday 11 March 2016

Of shoes and string and Facebook algorithms ....

We may love or hate Facebook - but do we understand the mysteries behind it? Well, I certainly don't. This is why I am including in my blog and linking on Facebook to this post.  

Clearly, the original poster was frustrated and angst-ridden. The response below the post explains what happens behind the scenes in Facebook-land

HOW IT FEELS WHEN SOME OF OUR BETTER VIDEO POSTS GO UNACKNOWLEDGED BY THE VAST MAJORITY, IF NOT ALL, OUR PAGE...
Posted by Church of the Working Class on Thursday, 10 March 2016

Laurence Brown Facebook delivers posts according to an algorithm, which they keep largely secret. They do this, because if they showed people every post, from every friend and page, then we'd just have too many in our news feeds. It's clear that things like youtube videos (which do not auto play) and external links, are often given a lower priority, compared to videos, photos and other content hosted directly on facebook. Other things like 'trending topics' also give posts a boost. These algorithms do get changed periodically, so the skills you need, to compose a successful post, have to be constantly updated. This is just what I've learnt from running several pages on here. I'm thinking that perhaps, criticising the inaction of your subscribers, isn't the best way to encourage them. 

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